The history of the car is reflected in that of its lines, beauty and elegance, in the ability to bring an aesthetic concept to life. The artist is the stylist whose works are also masterpieces, the expression of a talent in some cases handed down and which contributes to creating an unmistakable dream.
This is the history of Pininfarina design.
From the founder of the company, Pinin, to his son Sergio and, today, with the designers who operate at the Cambiano Design Center, Pininfarina’s distinctive trait – a hallmark of “Made in Italy” – has wound its way through 79 years of history and emotions, to outline the shape of the future.

