Geneva Motor Show

Pininfarina design stars at the Geneva Motor show

On the Pininfarina stand, together with 2uettottanta, on display the multi-award winning Ferrari 458 Italia and Maserati GranCabrio, both designed by Pininfarina

The Pininfarina design is represented at the Geneva Motor Show, besides the concept 2uettottanta, by the jewels born from the collaboration with two prestigious customers, Ferrari and Maserati. The Pininfarina stand features, in fact, the Ferrari 458 Italia, a new generation rear-engined Berlinetta, and the Maserati GranCabrio, the first four-seater cabriolet in Maserati history.

The Ferrari 458 Italia marks a generation leap for 8-cylinder mid-rear engined cars with a strong racing temperament from the Maranello Company. The car is a synthesis of technological innovation, creativeness, style and passion, one that is also representative of Italy, a fact that Ferrari pays tribute to with its decision to add Italia to the car’s name after the traditional reference to its capacity and number of cylinders.
 
The Ferrari 458 Italia is a two-seater Berlinetta that is completely new in every way: the power pack, design, aerodynamics, handling, instrumentation and man-machine interface, to name just a few. The design, created by Pininfarina, hinges on a compact, streamlined shape, which expresses the concepts of essentiality, efficiency and lightness that inspired the project. Like all Ferraris, the styling is closely linked to aerodynamic efficiency, which also generates a vertical load of 140 kg at 200 km/h on this car. The front end has a single vent, with lateral air intakes, and the profile sections designed to direct the air towards the engine radiators and the new flat bottom. The 458 Italia also has small fins positioned in front of the radiators, which generate vertical load and deform aero-elastically as the speed increases to reduce the radiator intake section and thus drag.

After just a few months from its world debut at the 2009 Frankfurt Motor Show, the 458 Italia has already been awarded the “Best in Show”, assigned by the magazine Autoweek, the “Car of the Year” and “Supercar of the Year”, assigned by BBC Top Gear Magazine and the “Supercar of the Year”, assigned by the magazine GQ (UK). Furthermore in Geneva will take place the award ceremony for the “CHI E’ Cars of the Year 2010”.
 
“The awards assigned to the 458 Italia demonstrate the esteem for our design and confirm the success of the historical collaboration between Ferrari and Pininfarina,” comments Paolo Pininfarina, Chairman of the Group. “The stylistic definition of the model, coordinated by the Ferrari Styling Department team, examined every detail of even the smallest part, focusing on a number of key concepts: simplicity, essentiality, technology, total aerodynamics, efficiency and lightness. The result is a car that has extremely innovative styling but yet retains the main Ferrari characteristics, like the visible engine typical of sportier 8-cylinder models.”

Another star at the Geneva Show is the Maserati GranCabrio designed by Pininfarina, that has just been awarded the “Best Car” (category under 100,000 pounds), assigned by the British monthly GQ. This car completes the Maserati range, which now contains three families of models - saloon, coupe, cabriolet - all designed by Pininfarina: the Quattroporte, GranTurismo and GranCabrio.
The GranCabrio is a Maserati in the purest sense of the term: from the Pininfarina style to the spacious interior, the craftsmanship of each detail, and the enjoyable drive and performance. The GranCabrio upholds the Maserati convertible tradition, opening a new chapter: no four-seater open-air model has ever left the plants in Viale Ciro Menotti 322. Powered by a 4.7-litre V8 engine that delivers 440 bhp, the GranCabrio has the longest wheelbase of any cabriolet in its market segment. To underline the link with Maserati tradition, the roof is exclusively canvas.