Chery Automobile

On Chery’s stand, Pininfarina is present with two cars: A3 and A3 sport.
A3 is a three-volume 4 doors c-segment saloon, developed between the end of 2004 and the beginning of 2006.

The aim of the project was to create a car characterized by a simple and compact exterior and interior design. The driver’s cab has curved lines reminding the silhouette of a coupé.

Strong care was taken in designing the interiors to create the effect of lightness, agreeableness and plainness. The central part of the dashboard goes toward the top and designs a sail dividing the cockpit in three parts well distinguished in terms of shape and colours.

The platform was expressly studied by Pininfarina. Also all the exterior and interior components and the suspensions were developed and engineered by our company.

A3 Sport is a 2-box saloon running prototype – with a more sporty appearance to appeal to youngish customers.   It has in common with the A3 version the chassis, the front and rear part.

On the contrary some variations were made in the treatment of the rear part and of the interiors to highlight the sporty features, in particular in the design of the seats (now more sculptured and with evident seams) and of the door panels (with a more aggressive and dynamic shape).

The dashboard elements are the same as in normal A3 version. Pininfarina took care also of the engineering development and built a running prototype. The car was unveiled at the 2006 Beijing Motor Show.